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Case Studies.
Explore how we are working with our clients to help them find and win New Business.
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Clifton Asset Management
B2B Appointment Generation: We will get you maximum results with an integrated multi-channel programme
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Talk to us today about how we can help you boost your new business lead generation and hit your sales targets. We build New Business/Acquisition Marketing b2b Appointment Generation Programmes that will deliver highly qualified Appointments fast and with consistently good results. Accelerator, our new business b2b appointment generation service will get your New Business/Acquisition Marketing in good shape, increase your lead generation and boost your sales conversion. |
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Accelerator is focused on achieving the highest quality b2b appointment generation for our clients while driving down cost per lead over time and maximising sales conversion rates – so that you can deliver the maximum ROI on your marketing programmes.
The Accelerator Programme has 3 service levels - each one tailored to different stages in our clients New Business/Acquisition Strategy. Discover More Now:
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Ignite gives a kick-start to your New Business programme. With Ignite we use b2b appointment setting to get you in good shape for ongoing New Business generation. We give you a good start with a qualified database and b2b appointments sett by using a telemarketing and email based programme to deliver you some great New Business leads. |
Nurture is our dedicated b2b appointment setting service, which blends email and telemarketing as part of an overall multi-channel integrated campaign generating a consistent supply of highly qualified appointments for your sales team at a gradually reducing marketing cost. |
To maximise new business conversion from first appointment in B2B, we provide services to help ensure slow moving, stalled and longer term opportunities are not lost. With our boost service, our team act in a sales support role. Your sales team have confidence that the pipeline is being actively managed, and can focus on the immediate revenue opportunities. |
We get maximum results for our clients by working with them to develop b2b appointment generation programmes which place telemarketing at the heart of an integrated multi-channel approach.
We will work with your existing email, online and offline activity, or can support you to review or take on the delivery of this activity. However we work with you, we will provide advice and guidance on aligning and integrating programmes to get the most out of them, and to ensure they complement our b2b appointment generation, undertaken by our experienced telephone team, for maximum results from all your programmes.
Overall our aim with b2b Appointment Generation is to
- reduce overall cost per lead for clients on their New Business/Acquisition Marketing programmes by up to 50%
- deliver the highest quality leads – so that every appointment generated from our campaigns has real sales potential
- support our clients to achieve improved rates of conversion, typically moving clients from industry standard rates of 5-10% to 20-40%