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Case Studies.
Explore how we are working with our clients to help them find and win New Business.
Our Expertise.
B2B Demand Generation: We make it work for your New Business Generation
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Accelerator, our multi-channel b2b demand generation programmes for new business generation will get your new business in good shape, increase your lead generation and boost your sales conversion. Accelerator is focused on achieving the highest quality leads for our clients by building b2b demand generation programmes that drive down cost per lead over time and maximise sales conversion rates – so that you can deliver the maximum ROI on your marketing programmes. |
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Find out more about the Accelerator Programme Range, to find the service to suit you:
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Ignite uses demand generation to give a kick-start to your New Business programme. With Ignite we get you in good shape for ongoing New Business generation. We give you a good start with a qualified database and an email and telemarketing programme to deliver you some great New Business leads. |
Nurture is our dedicated b2b demand generation service. Blended telemarketing and email marketing as part of an overall multi-channel integrated campaign generating a consistent supply of highly qualified appointments for your sales team at a gradually reducing marketing cost. |
To maximise new business conversion from demand generation in B2B we provide support to ensure slow moving, stalled and longer term opportunities. are converted and not lost. With our boost service, our team act in a sales support role. Your sales team have confidence that the pipeline is being actively managed, and can focus on the immediate revenue opportunities. |
We combine telemarketing and email as part of a blended B2B Demand Generation programme to deliver the most effective new business acquisition solutions for our clients.
Overall our aim is to
- reduce overall cost per lead for clients on their New Business programmes by up to 50%
- deliver the highest quality leads – so that every appointment generated from our campaigns has real sales potential
- support our clients to achieve improved rates of conversion, typically moving clients from industry standard rates of 5-10% to 20-40%