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B2B Lead Generation Benchmark Report - Complimentary Copy.

B2B Lead Generation Benchmark Report

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Case Studies.

Case Study

Explore how we are working with our clients to help them find and win New Business.

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Working with the IGNITE programme was the first time we had truly integrated email and telemarketing, and it was a positive step forward. We hadn't come across this model before and going forward we will use and expand the model, introducing direct mail for example
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Griffins Accountants
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B2B Demand Generation: We make it work for your New Business Generation

Talk to us today about how we can help you boost your new business lead generation and hit your sales targets.  We build New Business/Acquisition Marketing b2b Demand Generation Programmes that will deliver highly qualified Appointments fast and with consistently good results.

Accelerator, our multi-channel b2b demand generation programmes for new business generation will get your New Business/Acquisition Marketing in good shape, increase your lead generation and boost your sales conversion.

 

Accelerator PDF

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Accelerator is focused on achieving the highest quality leads for our clients by building b2b demand generation programmes that  drive down cost per lead over time and maximise sales conversion rates – so that you can deliver the maximum ROI on your marketing programmes. 

The Accelerator Programme has 3 service levels - each one tailored to different stages in our clients New Business/Acquisition Strategy.  Discover More Now:

Ignite B2B Lead Nurturing Kick-start  programmes

Nurture B2B Lead Nurturing Programmes

Boost B2B Lead Nurturing Sales Support  Solutions

Ignite uses demand generation to give a kick-start to your New Business programme.  With Ignite we get you in good shape for ongoing New Business generation. We give you a good start with a qualified database and an email and telemarketing programme to deliver you some great New Business leads.

Nurture is our dedicated b2b demand generation  service. Blended telemarketing and email marketing as part of an overall multi-channel integrated campaign generating a consistent supply of highly qualified appointments for your sales team at a gradually reducing marketing cost.


To maximise new business conversion from demand generation in B2B we provide support to ensure slow moving, stalled and longer term opportunities. are converted and not lost. With our boost service, our team act in a sales support role.  Your sales team have confidence that the pipeline is being actively managed, and can focus on the immediate revenue opportunities.

Find out more about Ignite

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Find out more about Nurture

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Find out more about Boost

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We combine telemarketing and email as part of a blended B2B Demand Generation programme to deliver the most effective new business acquisition solutions for our clients.

Overall our aim with b2b Demand Generation is to

  • reduce overall cost per lead for clients on their New Business/Acquisition Marketing Programmes by up to 50%
  • deliver the highest quality leads – so that every appointment generated from our campaigns has real sales potential
  • support our clients to achieve improved rates of conversion, typically moving clients from industry standard rates of 5-10% to 20-40%