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Case Studies.
Explore how we are working with our clients to help them find and win New Business.
Our Expertise.
Web Optimisation as part of an integrated multi-channel lead generation programme
| We provide Web Optimisation support as a component of Accelerator, our multi-channel New Business Lead Generation Programmes. We provide advise and support to optimise client websites for new business lead generation, and then build a programme to pre-qualify all web leads by placing into a nurturing programme to pass to the sales team once they become fully telephone-qualified leads. |
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Overall our aim is to
- reduce overall cost per lead for clients on their New Business programmes by up to 50%
- deliver the highest quality leads – so that every appointment generated from our campaigns has real sales potential
- support our clients to achieve improved rates of conversion, typically moving clients from industry standard rates of 5-10% to 20-40%
Find out more about the Accelerator Programme Range, to find the service to suit you:
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Ignite uses lead nurturing to give a kick-start to your New Business programme. With Ignite we get you in good shape for ongoing New Business generation with a qualified database and an email and telemarketing programme combined with Web Optimisation, to deliver you some great New Business leads. |
Nurture is our dedicated b2b lead nurturing service. Blended telemarketing, email marketing, and Web Optimisation are delivered as part of a multi-channel campaign to generate a consistent supply of highly qualified new business appointments for your sales team at a gradually reducing marketing cost. |
To maximise new business in B2B it is critical to manage slow moving, stalled and longer term opportunities. With our boost service, our team act in a sales support role. Your sales team have confidence that their pipeline is being actively managed, so that they can focus on their immediate revenue opportunities. |
